An entrepreneurial lawyer who was packing up his years of experience as a partner with a large law firm to launch his own firm, approached KRD to brand his new business and create a website. His mission was to bring large firm expertise to people in a personalized, hands on way. He, in fact, stands poised to be every injured person’s law hero in the New York City area. So KRD took his initial A and created the logo to be something any super hero would be proud to wear on their chest. His website that combines both his Clark Kent and Superman personas is set on a field of blue pin stripes — and is set to hit the digital airways soon. Stay tuned.