Divvies is a dedicated and caring husband and wife team asked us to come up with a name for a line of cookies they were baking that was free of nuts, milk and eggs and happened to also be delicious. They wanted to get this product out to everyone who had food allergies like their youngest son …kids who oftentimes find themselves not only not eating what all their friends are eating… but eating those things at separate tables. We named the company Divvies and tag lined the products… “made to share”. And so with the vision, direction and passion of the Sandlers, KRDworked closely to develop the branding of Divvies including the logo; packaging; product names; copy; website… all the while reveling in the excitement of their success as they rocketed to national recognition, appearing on Martha Stewart’s show and this year publishing their first cookbook.
